Welcome to the Academy of Financial Service’s 2019 Annual Meeting being held in Minneapolis, Minnesota in conjunction with FPA’s Annual Conference 2019. This is the full agenda for AFS. For details on FPA items, visit their Full Schedule. Please report any errors to support@academyfinancial.org.
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Tuesday, October 15 • 10:30am - 11:20am
B1b Why Financial Planner Should Know Clients’ Psychological Factor Even in a Same Job: An Exploratory Study About Farmers [CFP Behavioral Finance]

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This study investigates the association among being farmers, psychological factors, and demographic factors for three research questions: (a) how respondents can be grouped by being farmer, psychological factors, and demographic factors, (b) whether farmers are showing higher financial well-being, and (c) how psychological factors are associated with the groups. Findings of this research suggest substantial need for more comprehensive approach to financial well-being of people even in the same job category by considering different psychological factors such as financial risk tolerance and demographic profiles.

Author(s): Wookjae Heo, Narang Park, Jae Min Lee

avatar for Wookjae Heo

Wookjae Heo

Assistant Professor, South Dakota State Universiy

Tuesday October 15, 2019 10:30am - 11:20am CDT
201 A

Attendees (5)